Support to the Fire Community

3M Corporate Communications
August 30, 2007

3M recognized the heroic efforts of the fire community with a $30,000 donation to the National Fallen Firefighters Foundation (NFFF). The donation was presented at the Fire Rescue International Show in Atlanta on behalf of 3M’s Visibility and Insulation Solutions business, as part of an ongoing Firefighter Appreciation Program.

The Firefighter Appreciation Program was established in February 2006 in an effort to give back to firefighters and their families. For every proof of purchase on a National Fire Protection Agency (NFPA) compliant set of turn out gear with Scotchlite reflective material fire coat trim, 3M donates a percentage of the proceeds to the National Fallen Firefighters Foundation. At the culmination of the program in 2006 3M raised $25,000, and an additional $30,000 was raised in 2007.

Scotchlite reflective material fire coat trim is a premium, high performing reflective component used by firefighters worldwide. The trims are used when manufacturing NFPA compliant turn out gear and help enhance the visibility of firefighters. The products are available in different formats such as sew on, pressure sensitive adhesives, and heat transfers. They are also available in solid colors, or multicolored triple trim (red/orange or lime/yellow).